United Film, Magazine Logo

This is the logo I have made for our magazine branding, the magazine is called United Film. The 'M' with the film reels makes up two people who are uniting - the film reels are their heads, also the top half  of their bodies is made to look like a clapperboard. These things all fit in with the title of United Film. I drew the logo on Adobe illustrator from a sketch that I did.

TB

Treetop Inc. Ident Plan

I have created the tree for our ident in Adobe Illustrator. The top of the tree is in two halves which are a reflection of each other, I did this because I really liked the symmetrical look that it gave and it allowed me to make the tree more intricate within the time that I had.

These 4 screenshots are font tests using the fonts:

Chalet Comprime Milan 1960

Moon Flower Bold

Caviar Dreams

CF Alone On The Earth

Harry and I collectively decided that we preferred the font CF Alone On The Earth. We thought that the two more modern fonts didn't fit the style of the tree, and out of the other two agreed that Moon Flower was slightly too light-hearted and friendly whereas CF Alone On The Earth was more jagged and harsh which fitted the style of the tree perfectly.

I will now move each of the letters in the text so that they look as if they are sitting on the top of the roots. There is no full stop for this font since it is a demo font so I will also have to draw a full stop that fits the font's style.

10 | So Far

The next few weeks are crucial in assuring the film, poster and magazine are completed. We have now finished a rough cut and are working on the close edit, we are also recording sound with Cameron this week who we briefed yesterday about potential ideas and influences, we gave him a list of examples from other films or songs we'd heard and liked that might be useful to him for inspiration.

As we get closer to the finish of the film on the 14th February it's become clear that the key element in getting the film to a standard it should be is audience reaction, showing it to people and asking what they think the narrative is and how they think it could be improved at all. We've been doing this once or twice a week since last week and will upload some results shortly, generally feedback seems to be that narrative is a little lost in the middle part (the breakdown) but that the motifs and continuity is pretty good, they also think that Amelie is captivating to watch! Which is exactly what we'd hoped for.

HH